Strategic Marketing
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Brand Authenticity: Understanding Its Importance and Impact
What is Brand Authenticity? Brand Authenticity refers to the genuine, transparent representation of a brand’s values, purpose, and mission. It…
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The CRM software used in customer relationship management And How they are Used.
Customer Relationship Management (CRM) software encompasses a variety of tools and systems that organizations use to manage interactions with customers,…
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4 Components of customer relationship management. And How do they benefit an organization.
Customer Relationship Management (CRM) is a strategy that organizations use to manage interactions with current and potential customers. It involves…
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8 elements of customer relationship management – Explanations and Benefits.
Customer Relationship Management (CRM) is a strategic approach that organizations adopt to manage interactions with current and potential customers. This…
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The customer relationship management theories and models. Giving examples and how they work in a business model.
Customer Relationship Management (CRM) plays a vital role in modern businesses, enabling organizations to manage their interactions with current and…
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Customer Relationship Management (CRM) is centered around understanding and improving relationships with customers. It typically rests on four key pillars:
1. People Explanation: People represent both customers and employees involved in the Customer Relationship Management process. This pillar emphasizes building…
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