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Digital Marketing
How Digital Marketing affect selling in an organization
Digital marketing refers to the promotion of products or services using digital channels, primarily on the internet. This encompasses a…
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Product Management
The Elusive Difference between Selling and Marketing: A Comprehensive Overview
In the complex world of business, the terms “selling” and “marketing” are often used interchangeably, creating confusion and misunderstanding about…
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Selling
Selling in Marketing: An In-Depth Exploration
Introduction to Selling in Marketing Selling is a critical component of marketing that directly impacts an organization’s ability to generate…
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Research ( Market & Marketing)
The Elusive Difference of Market Analytics and Market Research
In the constantly evolving landscape of business, understanding market behavior and consumer preferences is pivotal for growth and sustainability. Organizations…
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Research ( Market & Marketing)
The Elusive Difference Between Market Intelligence and Market Research: Benefits for Organizations
In today’s competitive business environment, understanding the market landscape is crucial for organizations aiming to succeed. Two terms that are…
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Research ( Market & Marketing)
Market Research vs. Marketing Research: Understanding the Distinction
Introduction In today’s highly competitive business environment, conducting research is an essential part of strategic planning for any organization. However,…
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Marketing Information Systems
How an organization can benefit from Marketing Information Systems (MIS)
Introduction In today’s fast-paced business environment, organizations are constantly bombarded with vast amounts of data. With technology evolving rapidly, collecting,…
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Marketing Information Systems
4 types of Marketing Information Systems: An In-Depth Exploration
In the contemporary business landscape, effective decision-making is crucial for the success of any organization. One of the key ways…
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Marketing Information Systems
4 Components of Marketing Information System MIS
A Marketing Information System (MIS) is a structured system that facilitates the collection, organization, analysis, and dissemination of marketing data…
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Digital Marketing
The 7 P’s of Digital Marketing and its importance and effectiveness
Digital marketing has evolved significantly over the years. One of the critical frameworks that help in the effective execution and…
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